School website checklist for principals

First impression

• The homepage opens in under three seconds on mobile data.
• School name, board and location are clear at the top.
• Admission information is one tap away from the homepage.
• Phone, WhatsApp and address are easy to find on every page.

For parents

• An admission enquiry form that works on a phone.
• Fee structure or how to ask for it.
• Transport, facilities and timings.
• Recent results and achievements.
• A gallery and events that are up to date.

CBSE and compliance

• A mandatory public disclosure section that is easy to find.
• Disclosure documents as clear PDFs, not blurry photos.
• Results and staff details for the current session.
• TC verification if your board requires it.
• A privacy policy.

Google and SEO

• Each page has its own title and description.
• A sitemap submitted in Google Search Console.
• A complete Google Business Profile with photos.
• No broken links or missing pages.
• Structured data for your school.